Platform design
Trust & permissions
Pantone Very Peri Poster Design
A minimalist poster design inspired by Pantone’s Color of the Year 2022, Very Peri, combining clean typography, a soft periwinkle background, and a delicate blue branch illustration for a fresh, contemporary look.
Year
2024
Role
Creative Agency
Company
ColorTrend Agency
Scope
Scope


BigDesign library adoption in <6 months
BigDesign library adoption in <6 months
60%
60%
Users impacted by control panel redesign
Users impacted by control panel redesign
70k
70k
Support ticket reduction
Support ticket reduction
0%
0%
Improvement in developer efficiency
Improvement in developer efficiency
0%
0%
Overview
Many poster designs that incorporate trending colors tend to become visually overwhelming or fail to capture the unique character of the chosen shade. Designers often struggle to balance color, illustration, and typography in a way that feels modern, fresh, and true to the spirit of Pantone’s Color of the Year.
There is a need for a poster that highlights Very Peri’s vibrancy while maintaining a minimalist and contemporary aesthetic.
The Problem
“Every time…it downloads in a different manner, I can hear the the gears of my brain grinding, maintaining consistency across page to page to page.”

David, E-commerce Manager
BigCommerce customer
Solution :
This project proposes a minimalist poster design that uses Pantone’s Very Peri as the primary background color. Clean, modern typography is paired with a subtle blue branch illustration, creating a harmonious focal point.
The overall composition is kept simple to let the color and illustration breathe, ensuring that the freshness and optimism of Very Peri are front and center. This approach delivers a poster that is both visually striking and elegantly understated.

The main challenge lies in achieving the right balance between minimalism and visual interest. It is crucial to ensure that the poster does not appear too plain or empty, while still avoiding clutter.
The typography must complement the illustration without overpowering it, and the chosen blue tones must harmonize with Very Peri to create a cohesive look. Additionally, the design needs to remain effective and appealing across various print and digital formats.






More Projects
Platform design
Trust & permissions
Pantone Very Peri Poster Design
A minimalist poster design inspired by Pantone’s Color of the Year 2022, Very Peri, combining clean typography, a soft periwinkle background, and a delicate blue branch illustration for a fresh, contemporary look.
Year
2024
Role
Creative Agency
Company
ColorTrend Agency
Scope
Scope


BigDesign library adoption in <6 months
BigDesign library adoption in <6 months
60%
60%
Users impacted by control panel redesign
Users impacted by control panel redesign
70k
70k
Support ticket reduction
Support ticket reduction
0%
0%
Improvement in developer efficiency
Improvement in developer efficiency
0%
0%
Overview
Many poster designs that incorporate trending colors tend to become visually overwhelming or fail to capture the unique character of the chosen shade. Designers often struggle to balance color, illustration, and typography in a way that feels modern, fresh, and true to the spirit of Pantone’s Color of the Year.
There is a need for a poster that highlights Very Peri’s vibrancy while maintaining a minimalist and contemporary aesthetic.
The Problem
“Every time…it downloads in a different manner, I can hear the the gears of my brain grinding, maintaining consistency across page to page to page.”

David, E-commerce Manager
BigCommerce customer
Solution :
This project proposes a minimalist poster design that uses Pantone’s Very Peri as the primary background color. Clean, modern typography is paired with a subtle blue branch illustration, creating a harmonious focal point.
The overall composition is kept simple to let the color and illustration breathe, ensuring that the freshness and optimism of Very Peri are front and center. This approach delivers a poster that is both visually striking and elegantly understated.

The main challenge lies in achieving the right balance between minimalism and visual interest. It is crucial to ensure that the poster does not appear too plain or empty, while still avoiding clutter.
The typography must complement the illustration without overpowering it, and the chosen blue tones must harmonize with Very Peri to create a cohesive look. Additionally, the design needs to remain effective and appealing across various print and digital formats.






More Projects
Platform design
Trust & permissions
Pantone Very Peri Poster Design
A minimalist poster design inspired by Pantone’s Color of the Year 2022, Very Peri, combining clean typography, a soft periwinkle background, and a delicate blue branch illustration for a fresh, contemporary look.
Year
2024
Role
Creative Agency
Company
ColorTrend Agency
Scope
Scope


BigDesign library adoption in <6 months
BigDesign library adoption in <6 months
60%
60%
Users impacted by control panel redesign
Users impacted by control panel redesign
70k
70k
Support ticket reduction
Support ticket reduction
0%
0%
Improvement in developer efficiency
Improvement in developer efficiency
0%
0%
Overview
Many poster designs that incorporate trending colors tend to become visually overwhelming or fail to capture the unique character of the chosen shade. Designers often struggle to balance color, illustration, and typography in a way that feels modern, fresh, and true to the spirit of Pantone’s Color of the Year.
There is a need for a poster that highlights Very Peri’s vibrancy while maintaining a minimalist and contemporary aesthetic.
The Problem
“Every time…it downloads in a different manner, I can hear the the gears of my brain grinding, maintaining consistency across page to page to page.”

David, E-commerce Manager
BigCommerce customer
Solution :
This project proposes a minimalist poster design that uses Pantone’s Very Peri as the primary background color. Clean, modern typography is paired with a subtle blue branch illustration, creating a harmonious focal point.
The overall composition is kept simple to let the color and illustration breathe, ensuring that the freshness and optimism of Very Peri are front and center. This approach delivers a poster that is both visually striking and elegantly understated.

The main challenge lies in achieving the right balance between minimalism and visual interest. It is crucial to ensure that the poster does not appear too plain or empty, while still avoiding clutter.
The typography must complement the illustration without overpowering it, and the chosen blue tones must harmonize with Very Peri to create a cohesive look. Additionally, the design needs to remain effective and appealing across various print and digital formats.











